The title of the inaugural Symposium that will be held from 18 to 20 October 2018 in London is Enhancing your Client Base. Over 3 days, speakers from the world of weddings, luxury marketing and client psychology will impart and educate to empower you to find better clients for your wedding business. A series of keynotes and smaller intimate sessions will be held over the three days for all attendees. The Symposium opens with a welcome reception The Hotel Cafe Royal on the evening of Thursday 18th October. On Friday 19th October a very special dinner will be held at The Berkeley Hotel in Knightsbridge. A champagne drinks reception will be held at Mandarin Oriental Hyde Park on Saturday 20th October alongside a private viewing of Bridelux Atelier Show followed by a Gala Dinner at very special London venue. Further experiences will be revealed in the coming months. A carefully selected range of speakers who can educate on the Symposium subject of 'Enhancing your Client Base' have been chosen featuring wedding planners who deal with clients at the highest level, marketers from luxury industries who will impart their knowledge of affluent clientele and finally psychologists who will advise on dealing with the most demanding of clientele.

Renowned Arab singer Nancy Ajram is scheduled to perform live in a concert organized by Layali Company on Sunday, the 21^st of October in the O2 Theatre in Britain’s Capital. This concert comes as part of the Lebanese singer’s tour set to be launched in Paris on the 19^th of October. The tour will then head to Britain and later to the United States where three concerts are set to be launched; a concert in Las Vegas on the 3^rd of November, followed by another in Washington on the 9^th of November and finally ending the tour in Detroit on the 10^th of November. The concert – which is sponsored by Arabisk London – will consist of a unique set of songs chosen from Ajram’s first album “Ah we Nos” going all the way to her last album which was launched a couple of days ago with its leading single “Bedna Newala’a AlGaw”. The single has been watched by around a million viewers, landing it on the 9^th spot on most viewed videos list on Youtube. On Instagram, Nancy Ajram has invited all her fans in Britain to attend her live concert. This came shortly after Ajram’s announcement of expecting a newborn, much to her two young daughters’ wishes. Layali Company for Organizaing Events is known for organizing events in Britain. Their latest concerts for Tamer Hosny and Shereen have proven to be a success in terms of organization and audience evaluation. Heba Sha’aban, Manager of Layali Company, said in an exclusive interview to Arabisk London that Layali is centered on understanding the tastes of their clients in order to address the needs of the Arab audience in London. She added that this was the secret behind why Arab stars sought out their company exclusively for organizing their events in Britain.  

After celebrating its milestone tenth season in October 2017 at Dubai Design District, the definitive fashion platform which has championed Middle Eastern design talent for the past five years and has propelled the careers of many designers both internationally and regionally, will return to showcase couture, ready-to-wear and accessories from established designers, as well as debut new talent. The additional time between events will enable the platform to further evolve and build upon the new event format launched last season, nurture relationships with exciting new talent, continue to support seasoned designers, and re-energise the fashion design landscape. Together with its partners, stakeholders and leading industry players the platform will deliver another fashion event which represents the breadth of talent across the region. The next edition of Fashion Forward will be a celebration of fashion. With the shift in global industry trends, and in order to strengthen the programme as well as the roster of designers, this move and consolidation will see an even stronger event. To evolve the platform and grow Fashion Forward into a truly remarkable fashion occasion, the team are convening focus groups with key industry stakeholders, media and designers to further understand their objectives, seek feedback, and brainstorm new ideas to enhance what is already a highly credible platform.